Shaping the Future of Retail Experiences
From AI avatars to real-time 3D, motion capture, and XR, our technology stack delivers seamless, scalable, and future-ready experiences for brands and their customers.
About Mimic Retail
Mimic Retail leads the integration of AI avatars, 3D simulations, and XR experiences into the retail industry. We design immersive advertising campaigns, virtual shopping assistants, and interactive stores that transform how customers engage with brands. From in-store activations to global digital platforms, our mission is to revolutionize retail with engaging, scalable, and customer-focused technologies that benefit shoppers and retailers alike.
Photorealism is in Our DNA
Mimic Retail emerges as an extension of Mimic’s pioneering work in digital humans. With a foundation in award-winning 3D animation and character creation, we bring together expertise in motion capture, scanning, modeling, animation, and AI integration. Our focus is retail-specific—delivering high-quality interactive campaigns, lifelike avatars, and digital environments designed to elevate customer experience and maximize measurable impact.
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About Our Founder
David Bennett, CEO of Mimic Retail and founder of Mimic Productions, has over 30 years of experience in VFX, performance capture, gaming, and XR. Known for pioneering facial motion capture on films like Avatar, David’s vision is to humanize technology. With Mimic Retail, he channels that expertise into redefining shopping experiences—creating tools that connect brands and customers through realism, interactivity, and storytelling.
Mimic Team
At Mimic Retail, we’ve assembled a diverse team of specialists in VFX, AI, XR, and interactive design. Our professionals bring decades of experience from industries spanning entertainment, fashion, advertising, and technology. From 3D scanning to avatar development, our team ensures every retail project combines stunning realism with seamless functionality—offering solutions that work in real-world environments while pushing creative and technological boundaries.
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Location
Mimic Retail is based in Berlin, within Silent Green, a vibrant Art and Tech hub. This dynamic environment fosters collaboration, innovation, and cross-disciplinary exploration—providing the perfect space to develop new technologies that connect retail with immersive, customer-focused experiences.
Bring your customer experiences into the future with AI and XR.
Discover how AI, 3D, and XR can transform customer engagement today.